Terms of Service

01Agreement to These Terms

These Terms of Service ("Terms") are a binding agreement between you and Apex Division LLC, a Louisiana limited liability company ("Apex Division," "we," "us," or "our"). They govern your use of our website, our free discovery calls, our online coaching, our digital programs, the Apex Collective membership, the Apex Form Library, and any related content, calls, messages, or communities (together, the "Services").

By visiting our site, booking a call, making a purchase, or using any of the Services, you agree to these Terms and to our Privacy Policy. If you don't agree, please don't use the Services.

02Eligibility

You must be at least 18 years old and able to enter a binding contract to purchase or use the Services. By using them, you confirm that you meet these requirements and that the information you give us is accurate and complete.

03Our Services

Online Coaching

Our coaching tiers (Starter, Standard, and Elite) are monthly subscriptions. They include individualized training and/or nutrition guidance, check-ins, and coach communication at the frequency described for your tier when you sign up. The 12-Week Transformation is a one-time-payment coaching package that runs for twelve weeks.

Digital Programs

Our programs (for example The Cut Blueprint, Apex Physique, and Iron Foundations) are downloadable digital products. They are general, non-individualized training guides and are not personal coaching.

Apex Collective

The Apex Collective is a monthly membership that provides group programming, community access, and group Q&A sessions. It does not include one-on-one coaching.

Form Library

The Apex Form Library is a members-only exercise reference. You unlock it with an access code provided after purchase.

Enrollment & Coaching Agreement

You can start coaching after a free discovery call or by enrolling directly online. Online enrollment includes an intake questionnaire, a health screening, and our Coaching Agreement, Informed Consent & Release, which you sign electronically before paying. For your coaching, that agreement applies together with these Terms.

Discovery Calls

Free discovery calls are informational conversations to see whether we're a good fit. They are not medical consultations and don't create a coaching relationship.

We may update, improve, or discontinue features, content, or tiers at any time. If we discontinue a paid subscription you're enrolled in, we'll stop future billing and let you know.

04Health & Medical Disclaimer

• See your doctor first. Consult a physician before starting any exercise, nutrition, or supplement program. This is especially important if you are pregnant or nursing, have a heart, blood pressure, metabolic, or other medical condition, take medication, have a past or current injury, or have a history of disordered eating.
• Tell us what matters. You agree to share any health conditions, injuries, or limitations that could affect your training before you begin, and to tell us promptly if anything changes.
• Stop when something's wrong. If you feel pain, dizziness, faintness, shortness of breath, chest discomfort, or any unusual symptom, stop right away and seek medical attention.
• Nutrition is general guidance. Calorie, macronutrient, and meal suggestions are not medical nutrition therapy. You're responsible for food allergies, intolerances, and dietary restrictions.
• Supplements. Any mention of supplements is informational only. We don't prescribe them. Check with your doctor or pharmacist before taking any supplement.

05Assumption of Risk & Release

Exercise, weight training, cardiovascular work, and changes to your diet carry inherent risks. These include muscle strains, joint and soft-tissue injuries, and, in rare cases, serious injury or death. You understand these risks and voluntarily choose to take part, assuming all risk of injury, illness, or loss that may result.

You're responsible for using proper form and appropriate weights, warming up, using safe equipment and spotters where needed, training in a safe environment, and working within your own abilities. Exercise demonstrations and videos, including those in the Form Library, are general references and do not replace in-person instruction.

To the fullest extent permitted by law, you release Apex Division LLC, its members, coaches, and contractors from any claims arising from your participation in the Services. This release does not apply to gross negligence or intentional misconduct.

06No Guaranteed Results

Results vary from person to person. They depend on your consistency, effort, sleep, stress, genetics, health, and many other factors outside our control. We do not guarantee any specific result, such as a set amount of weight lost, muscle gained, or strength added, or a set timeframe. Any client results, before-and-after photos, or examples we share show individual experiences and are not a promise of what you will achieve.

07Payments & Billing

• Payment processing. Payments are processed securely by our third-party payment processor (currently Stripe). We don't store your full card details.
• Prices. All prices are in U.S. dollars. Prices are shown at checkout and may change. Price changes never affect a payment you've already made, and we'll give at least 14 days' notice before a price change applies to an active subscription.
• Recurring billing. Coaching tiers and the Apex Collective are billed monthly in advance and renew automatically on the same day each month until you cancel. When you subscribe, you authorize us to charge your payment method each billing cycle.
• One-time purchases. Digital programs, the 12-Week Transformation, and add-ons (such as extra calls, meal plans, meet prep blocks, and form checks) are charged once at the time of purchase.
• Failed payments. If a payment fails, we may retry the charge and may pause or suspend your access until the balance is paid.
• Taxes. You're responsible for any applicable taxes.

08Cancellation

You can cancel a monthly subscription at any time by emailing us or by using the cancellation option provided with your subscription. Please cancel at least 48 hours before your next billing date to avoid being charged for the next month.

When you cancel, your access continues through the end of the billing period you've already paid for, and no further charges will be made. Cancelling does not by itself refund a past payment. To ask for a refund, see the Refund Policy below.

09Refund Policy

We put real time into building your plan from day one, so refunds work differently depending on what you purchased.

Monthly Coaching (Starter, Standard, Elite)

• First month: Refunds cannot be requested for your first month of coaching once payment is made, except as described under Exceptions below.
• Months two and beyond: You may file a refund request for any later monthly payment. Submit it within 7 days of the charge date. Approved refunds are issued for that month's payment, and your coaching for that billing period ends when the refund is processed.
• A refund request also cancels your subscription unless you tell us you'd like to keep it active.

12-Week Transformation

The 12-Week Transformation is a one-time payment for a fixed program. Because its first month is coaching, it follows the same first-month rule. It is non-refundable once your onboarding or custom plan has been delivered. If you request a refund before onboarding begins, we'll refund you in full.

Apex Collective Membership

The same rule applies. Your first month's membership payment is non-refundable, and any later monthly payment may be submitted for a refund within 7 days of the charge date.

Digital Programs, Form Library & Add-Ons

Digital programs and Form Library access are delivered instantly and can't be "returned." For that reason, all sales of digital programs are final once the files or access code have been delivered. Add-on services (extra calls, meal plans, meet prep blocks, form checks) are non-refundable once delivered or completed.

Exceptions

We will always fix or refund duplicate charges, billing errors on our side, and purchases we were unable to deliver. Contact us and we'll make it right.

Medical clearance. If your enrollment health screening requires a physician's clearance and your physician does not clear you for exercise before training begins, you'll receive a full refund, including for your first month or the 12 Week Transformation.

How to Request a Refund

• Email contact@apexdivisioncoaching.com with the subject line "Refund Request."
• Include your full name, the email used at checkout, the date and amount of the charge, and a short reason. The reason helps us improve, but it doesn't affect your eligibility.
• We'll respond within 3 business days. Approved refunds go back to your original payment method, and your bank typically takes 5–10 business days to post them.

Chargebacks

Please contact us before disputing a charge with your bank. Most issues can be resolved quickly. If you file a chargeback for a payment that isn't eligible for a refund under this policy, we may suspend your access to the Services and provide your purchase and usage records to the payment processor.

10Your Responsibilities

• Give us accurate, complete information about your health, history, and goals, and keep it up to date.
• Follow your plan with good judgment, and modify or stop any exercise that doesn't feel right.
• Complete check-ins and respond to your coach in a reasonable timeframe. Coaching services aren't extended or refunded because check-ins were missed.
• Keep your login details and Form Library access code confidential.
• Use the Services only for lawful, personal purposes.

11Community & Conduct Rules

Our community spaces, including group chats, Discord, live Q&As, and any other community channel, are meant to be supportive. You agree not to:

• Harass, threaten, bully, shame, or discriminate against anyone.
• Post hateful, sexually explicit, violent, or illegal content.
• Spam, advertise, or solicit members for your own products or services.
• Share another member's personal information, photos, or messages outside the community.
• Give medical advice or promote unsafe practices, extreme diets, or banned substances.

We may remove content and suspend or remove members who break these rules, without a refund. You're responsible for what you post. By posting in our communities, you give us permission to display that content within the community.

12Intellectual Property & License

All content we provide is owned by Apex Division LLC or our licensors and is protected by copyright, trademark, and other laws. This includes programs, PDFs, training plans, nutrition plans, check-in forms, videos, written materials, the Form Library, our logos, and the website itself. Some exercise images in the Form Library come from public-domain sources. Our selection, organization, cues, and written content remain ours.

When you buy or subscribe, we grant you a limited, personal, non-exclusive, non-transferable, revocable license to use that content for your own training. You may not:

• Share, forward, upload, resell, or distribute any program file, plan, or coaching material.
• Share your Form Library access code or account with anyone else.
• Copy, adapt, or use our content to coach other people or to create competing products.
• Remove copyright or branding notices from any material.

Breaking these rules ends your license immediately, without a refund. We may also take further action to protect our work. Apex Division trademarks and logos may not be used without our written permission.

Your content. You keep ownership of the photos, videos, and information you send us. We'll use them only to deliver your coaching. We'll never publicly share your progress photos, name, or results without your separate written permission.

13Third-Party Services

We use third-party tools to run the Services. These may include scheduling (Calendly), payments (Stripe), video calls, messaging and community platforms (such as Discord), and file and image hosting. Your use of those tools is also subject to their own terms and privacy policies. We aren't responsible for their availability, content, or practices. Links to outside websites are provided for convenience and don't mean we endorse them.

14Communications

By booking a call or purchasing, you agree that we may contact you by email, text, or in-app message about your coaching, billing, and account. If you opt in to marketing messages, you can unsubscribe at any time. Coaches respond during reasonable business hours. Coaching messages are not monitored for emergencies. In an emergency, call 911.

15Disclaimer of Warranties

THE SERVICES AND ALL CONTENT ARE PROVIDED "AS IS" AND "AS AVAILABLE," WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED. THIS INCLUDES ANY IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, ERROR-FREE, OR SUITABLE FOR YOUR SPECIFIC HEALTH NEEDS.

16Limitation of Liability

TO THE FULLEST EXTENT PERMITTED BY LAW, APEX DIVISION LLC, ITS MEMBERS, COACHES, AND CONTRACTORS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR FOR ANY PERSONAL INJURY, ILLNESS, OR LOSS ARISING FROM YOUR USE OF THE SERVICES. OUR TOTAL LIABILITY FOR ANY CLAIM RELATED TO THE SERVICES WILL NOT EXCEED THE AMOUNT YOU PAID US IN THE THREE (3) MONTHS BEFORE THE EVENT GIVING RISE TO THE CLAIM.

Some jurisdictions don't allow certain limitations. Where that's the case, these limits apply only to the extent the law allows. Nothing in these Terms limits liability for gross negligence or intentional misconduct.

17Indemnification

You agree to defend, indemnify, and hold harmless Apex Division LLC, its members, coaches, and contractors from any claims, damages, losses, and expenses (including reasonable attorneys' fees) arising from any of the following: your breach of these Terms, your misuse of the Services or our content, information you failed to disclose or misrepresented, or your violation of anyone else's rights.

18Suspension & Termination

We may suspend or end your access to any part of the Services if you breach these Terms, misuse our content, abuse coaches or members, or fail to pay. If we end your coaching for reasons that aren't your fault, we'll refund any unused, prepaid portion. The sections on health, assumption of risk, intellectual property, warranties, liability, indemnification, and governing law continue to apply after termination.

19Governing Law & Disputes

These Terms are governed by the laws of the State of Louisiana, without regard to its conflict-of-law rules. If a dispute comes up, please contact us first. We'll try in good faith to resolve it informally within 30 days. If that doesn't work, the dispute will be brought exclusively in the state or federal courts located in Louisiana, and you consent to their jurisdiction. Either party may bring a qualifying claim in small claims court.

20Changes to These Terms

We may update these Terms from time to time. When we do, we'll change the effective date at the top of this page. For material changes, we'll also notify active clients by email. Continuing to use the Services after changes take effect means you accept the updated Terms. Changes never apply retroactively to a payment you've already made.

21General

• Entire agreement. These Terms, our Privacy Policy, and any written plan details for your purchase are the complete agreement between you and us about the Services.
• Severability. If any part of these Terms is found unenforceable, the rest stays in full effect.
• No waiver. If we don't enforce a right, that doesn't waive it.
• Assignment. You may not transfer your rights under these Terms. We may assign them as part of a merger, acquisition, or sale of our business.
• Independent relationship. Nothing in these Terms creates an employment, partnership, or agency relationship between you and Apex Division.
• Force majeure. We aren't responsible for delays caused by events beyond our reasonable control.

22Contact Us

Questions about these Terms, billing, or refunds? Reach us at:

Apex Division LLC
Louisiana, United States
Email: contact@apexdivisioncoaching.com